SEO TRAINING

Basics for SEO


What is Domain
Basic Knowledge of World Wide Web
Difference between Portal and Search Engines
What is SEO
Types of SEO Techniques
Black hat techniques
White Hat techniques
How Search Engine works

SEO Research & Analysis


Market Research
Keyword Research and Analysis
Keyword opportunity
Competitors Website Analysis
SWOT Analysis of Website
How to Choose Best Keywords
Tools available for Keyword Research

Website Design SEO Guidelines


Content Research
Content Guidelines
Content Optimization
Design & Layout
XML Sitemap / URL List Sitemap

On-page Optimization


The Page Title
Meta Descriptions & Meta Keywords
Headings
Domain Names & Suggestions
Canonical Tag
Meta Tags
Internal Link Building
The Sitemap
Server and Hosting Check
Robots Meta Tag
Invisible Text
Robots Meta Tag
301 Redirects
404 Error

Off-page Optimization


Page Rank
Link Popularity
Link Building in Detail
Directory Submission
Social Bookmark Submission
Blog Submission
Articles
Links Exchange
Reciprocal Linking
Posting to Forums
Submission to Search Engine
RSS Feeds Submissions
Press Release Submissions
Forum Link Building

SEO Reporting


Google analysis
Tracking and Reporting
Reports Submission
Securing Ranks